Apple surcharge on Patreon?

I read an interesting comment on another creator’s work, and I wondered if anyone knows anything about this?

In unrelated Patreon news, Apple is finally enforcing their 30% surcharge for Patreon subscribers starting November (Android still exempts Patreon from their platform fees, for now). Existing subscribers will not have to pay the surcharge , but new subscribers (or if you unsub and then resub) will be charged an extra 30% Apple tax for signing up through the app on IOS. You can get around this quite easily simply by signing up directly through Patreon’s website if this is something that would affect you.

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WHAT IN THE MOTHERFLUFFING PILE OF LIQUID POOP IS THIS?

It doesn’t affect me because I paid directly through Patreon, but that doesn’t matter - it’s asinine. Maybe Apple might be jealous of Patreon’s success, and they might try to roll out a competing platform?

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I think they charge everyone 30%; but knowing Apple, I totally wouldn’t dismiss the “competing platform” possibility.

Here’s the info:

" Based on creator feedback, we’ve built an optional tool that can automatically increase your prices — only in the iOS app — to offset the cost of Apple’s fee. This way, you’ll continue to earn at least the same amount per membership as you do on all other platforms.

That said, you deserve the chance to decide whether that’s something you want. So, while the automatic price increase is the default option, you also have the choice to keep your prices the same and pay the 30% fee from your earnings. We don’t recommend this, because it means you’d earn less per membership on in-app iOS transactions – but ultimately we believe it’s important to give you agency to make your own decisions.

Obviously, neither of these solutions are ideal. But remember, Apple’s fees are only in the iOS app. Your prices on the web and the Android app will remain completely unaffected. You can always send your fans to this Help Center article which explains the iOS in-app fees relative to other platforms, so they can better understand the implications of where they choose to make their purchases.

In any case, the decision you end up making doesn’t have to be final: you can change how you apply the fee at any time. For a breakdown of fees and earnings check out our Help Center article.

Navigating Apple’s billing requirement

Patreon is home to an incredible range of creators, all with unique circumstances and billing needs. Apple’s in-app purchase system, on the other hand, only supports Patreon’s subscription billing model. Apple has also made clear that if creators on Patreon continue to use unsupported billing models or disable transactions in the iOS app, we will be at risk of having the entire app removed from their App Store.

Apple’s billing mandates mean that if you’re on a first-of-the-month or per-creation billing model, your membership will no longer be available to fans in the iOS app starting this November until you switch over to subscription billing.

As a result of Apple’s mandates and in order to make sure that you can continue getting new members in the iOS app, we’ve started a 16-month-long migration process to bring all creators onto subscription billing by November 2025, supported by a roadmap of new features and tools to make sure the billing model works for you, your community, and your business. To be clear, this means that first-of-the-month and per-creation billing models will be discontinued in November 2025.

Most creators on Patreon use subscription billing. Over the past few years, we’ve slowly rolled it out, tackling each hurdle that has come up to ensure that the migration is not disruptive for creators. That’s the way we like to roll out products. Unfortunately, because of Apple’s timelines and constraints, we can’t continue to do it this way. Instead of helping creators move to subscription billing if and when they feel like it’s right for them, we’re now forced to migrate all creators on Apple’s timeline.

How this change will affect you depends on your current billing model. If you’re not sure what billing model you’re on, you can find out in your settings.

  • Subscription billing – You do not have to make any changes to your billing model and can adjust how you handle Apple’s fees at any time.
  • First-of-the-month billing – In order to let you keep earning in the iOS app, we are going to automatically switch you over to subscription billing beginning in November 2024. However, if you’d like more time, you can delay your migration in your settings to keep your current billing model until November 2025. To be clear: even if you delay your migration, Apple’s requirements still apply. If you have not switched to subscription billing by this November, your fans will not be able to purchase new memberships in the iOS app. If you delay the migration but then change your mind, you can migrate to subscription billing at any time in your settings.
  • Per-creation billing – Because this is such a big change to how you run your business, our Product Support will offer 1-1 support to help you migrate, which takes more time. You will be able to keep your current billing model until November 2025, at which point you’ll be migrated to subscription billing automatically. However, Apple’s requirements still take effect in November 2024. If you have not switched to subscription billing by this November, your fans will not be able to purchase new memberships in the iOS app. You can start the migration process in your settings."

When I said it doesn’t directly affect me, I meant that because I don’t use the app (way too many complaints about it) and I don’t involve Apple in my Patreon subscription. I view through a web browser, which works fine and has a better reading mode.

This might affect a lot of you, though, and it might affect @AzaleaEllis depending on how she’s set up with Patreon.

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It seems I can delete the app without consequence, because I manage my account through a browser.

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So, yeah, this is a thing.

Apple has been pushing and grabbing everywhere to get that 30% of all sales that come through an app on their devices. Which is a ridiculous percentage, really. It’s caused issues a lot of places.

Google has been doing something similar, but at 15% (which is also a ridiculous cash-grab, IMO). These things are why you can no longer buy books in the Kindle app, etc.

I’ve left the Patreon with the new default settings, which artificially increase the price of the subscription by Apple’s fee if purchased through the app. I’ll be mentioning this in my newsletter and author notes for a couple of weeks.

This is going to affect new patrons, but also those of you who may start and stop patronage rather than keeping a continuous subscription.

The workaround, as mentioned above, is to use a browser to buy things (not just Patreon subscriptions) rather than a platform’s app.

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We have to take extra steps to save pennies.

Ahh the convenience tax, capitalism can really stink sometimes